Monday, March 29, 2010

Polar Exploration On Bookplates and Ephemera

In the late 19th century trade cards distributed by merchants and manufacturers were an inexpensive and very effective way to advertise.They were printed in relatively large quantities and often  pasted in scrap books. What I like most about them are the colorful quirky themes .The group above shows how interest in arctic exploration was used to promote all sorts of products.Click on the images to enlarge them.
The Byrd bookplate was originally engraved by E.D. French for Admiral Byrd's grandfather . Admiral Byrd had it  reproduced for the books in his library by Dempsey and Caroll in New York City
Donald Baxter MacMillan is not as well known as Admiral Byrd so I have added a biographical link
Amos Bonsall was a masters mate on the second Grinnell arctic expedition
Marie Peary Stafford was Admiral Peary's daughter.

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